Press Releases

BASF Selects GuiXT Offline

Synactive GuiXT Offline will reduce infrastructure cost in transportation execution processes.

Foster City, CA, December 14, 2007: Synactive Inc., a leading developer of optimization and simplification solutions for SAP (NYSE: SAP), today announced it will provide BASF Corporation, the North American affiliate of BASF AG (Frankfurt: BAS), the world’s leading chemical company, with software to enable transportation execution processes using offline update transactions.

“With a lack of wireless infrastructure in certain plants/situations, associated with the cost to put such capabilities in place, BASF began looking for alternative solutions,” said Paresh Bhagwatkar, BASF’s Transportation Project Manager. “By selecting Synactive’s GuiXT Offline, we enable our users the ability to access SAP information – from anywhere and at anytime”

Synactive’s GuiXT Offline solution will streamline BASF’s in-plant transportation execution processes resulting in a custom offline interface. Bhagwatkar cited reduced infrastructure cost and Synactive's SAP partnership as the primary factors in the decision to deploy GuiXT Offline. With this new rollout, approximately 400 BASF plant employees can anticipate an improvement in the time taken to enter data into SAP by enabling the scanning of transactions and using handheld devices in places where there is no wireless network coverage.

“With GuiXT Offline, users will be able to reliably complete SAP transactions even where WI-FI coverage is not available or fragmented. We are happy to support BASF in their efforts to optimize their SAP ROI.” said Thomas Ewe, Synactive CEO.

For more information call Synactive at 650-341-3310 or email at info@guixt.com.

About BASF

BASF Corporation, headquartered in New Jersey, is the North American affiliate of BASF AG, Ludwigshafen, Germany. BASF employs more than 15,500 in North America and had sales of approximately $14.3 billion in 2006. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.

About Synactive, Inc.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products, agricultural products and fine chemicals to crude oil and natural gas. As a reliable partner to virtually all industries, BASF’s high-value products and intelligent system solutions help its customers to be more successful. BASF develops new technologies and uses them to meet the challenges of the future and open up additional market opportunities. It combines economic success with environmental protection and social responsibility, thus contributing to a better future. BASF has approximately 95,000 employees and posted sales of €52.6 billion (approximately $66.1 billion) in 2006. Further information on BASF is available on the Internet at www.basf.com.

About Synactive, Inc.

Synactive, Inc. has been setting the standard in end-to-end solutions for simplifying and customizing SAP solutions. As a member of the SAP Complementary Software Program, GuiXT software comes bundled with all SAPGUI installations - 4.6b to 7.0. Synactive develops its components in close cooperation with SAP and is included within the greater SAP’s vision of SAP ERP, SAP CRM, SAP PLM, Portals and IS solutions.

Synactive, Inc. is a privately held software company headquartered in Foster City, CA, with a presence in EMEA through Synactive GmbH. Synactive has established industry specific alliances with leading corporations in the Automotive, Discrete Manufacturing, Consumer Products, Utilities, Retail, Aerospace & Defense, High Tech, Oil & Gas, and Pharmaceutical industries across the world. Additional information about Synactive is available at www.guixt.com.

Media contact:
Sandra Perin
650.341.3310 (PDT)